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January 4, 2002
President Kunio Suzuki's New Year Address
to MOL and MOL Group Employees
Happy New Year to everyone.
The first year of the 21st century, 2001,
was a difficult year from any perspective
-- global political, economic, or societal.
I regret to say, we have to start the New
Year with the aftereffects of the preceding
year. I, too, saw the New Year in by preparing
myself to tackle the coming year with greater
preparation than usual.
First of all, it is more critical than ever
to ensure the safety of our operations. We
must take the utmost care in handling cargo,
operating our ships, and taking all possible
measures against terrorism. It is especially
important to consider the safety of directors
and employees of MOL and MOL Group companies
who work abroard and also go on overseas
business trips, including to the United States
and the Middle East.
The circumstances surrounding the company
are grim - much different than the business
environment prevailing when MOL next was
formulated. Every company shows a happy face
in prosperous times, but its true face appears
only when times get hard. For MOL, 2002 is
a critical year - one in which the entire
company will be tested and the positive effects
of MOL's Creative and Aggressive Redesigning
strategy and the benefits of the merger with
Navix Line should become apparent.
Confucius said, "Only when the year
grows cold do we see that the pine and cypress
are the last to fade." In the same way,
we see what people are really made of for
the first time in times of crisis or confusion.
Other companies have also experienced difficulties
in these hard times. The way a company responds
to these challenges will determine its future.
I want everyone in the MOL Group to think
of the challenges we face as opportunities
to set ourselves apart from the competition
and ensure our long-term success.
Whether on land or sea, I ask all employees
to devote all your intelligence, skills,
and know-how to achieve your goals. Specifically,
continue to develop customer-first services
with the backing of all our companies. And
do not use the recession as an excuse for
taking a positive approach to sales and customer
service. Times like these are an excellent
opportunity to differentiate MOL from the
competition. Next, fine-tune your "antenna"
to quickly grasp changes in customer needs.
Use this information in client service activities,
and pass it along to management at the same
time.
Needless to say, we must fully achieve our
cost reduction goals. Think hard and try
to come up with creative approaches, while
making full use of today's information technology.
Look for ways to improve efficiency as we
reduce costs.
Although overall business conditions remain
difficult, in one area we exceeded the goals
of MOL next in the first year - specifically,
expanding our LNG business. During the first
half year of MOL next, we signed contracts
for eight LNG carriers, much sooner than
we had anticipated. Three of these contracts
involve consortiums with other Japanese shipping
companies; in the other five, MOL is the
only shipping company. We expect to sign
contracts for one additional carrier in the
very near future. And even though we achieved
our three-year goal in only six months, we
are still working hard to win more new business.
I toured Europe and the United States at
the end of 2001, and heard some strong opinions
on the future of our liner business. With
the recent deterioration in containership
business, clients these days seem to be favoring
shipping companies with financial stability
and reliable service. I believe this is a
tremendous opportunity for us to aggressively
expand our sales and client service activities.
To make the MOL Group a truly resilient,
powerful organization in the 21st century,
we must first achieve the goals of MOL next.
This will give us a strong foundation and
the basis for future expansion.
Let's all continue working to make the MOL
Group stronger and more flexible, as set
out in MOL next, and stay on track to meet
all of its goals by the final year. As for
me, I be in the forefront, doing my very
best.
Finally, I pray for the safe operation of
all our vessels, and hope that 2002 will
be a healthy, happy, and prosperous year
for you and your families.
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